Expansion Consulting
Open your next location without losing what makes you special.
For wellness and hospitality founders planning a 2nd, 3rd or 4th location.
What I help with
Readiness check: before you sign anything, we look at your team, culture, cash and market to see if you're ready, and what to fix first.
Culture playbook: we write down what makes your brand feel like your brand, in a way a brand-new hire can actually use.
Team and hiring plan: who to hire first, who should lead, and who should stay at location #1.
Opening and first 90 days: onboarding, training and check-ins, so the new team gets it from week one.
Why me?
I've spent more than 11 years in luxury hospitality, with iconic companies like the Ritz-Carlton, InterContinental, Fairmont, Sofitel, and Marriott.
I've helped open new properties in Bangkok, the Maldives and Mexico City.
Today, I lead operations, and client experience across 4 locations for a Mexico City wellness brand, including new openings.
I've seen what makes a new location work, and what quietly breaks it.
FAQ
Who is this for?
Wellness and hospitality founders with 1–5 locations who are planning a new one in the next 6–18 months.
When should I reach out?
Before you sign the lease. That's when gaps are cheapest to fix. If you've already signed, it's not too late.
Do you work remotely or on-site?
Remote first. On-site visits can be arranged, depending on timing, since I work with other clients too. Travel costs are billed separately.
How much does it cost?
Every project is shaped around your situation, so we talk pricing on the call.
Will my details stay private?
Always. Client details are never shared.
What's your refund policy?
We agree on the scope before we start. Once the work begins, there are no refunds.
How do I start?
Book a free 30-minute virtual coffee. You tell me where you are, and I tell you honestly if I can help. No pitch.
More questions? See the full FAQ